The Caffeine Infused Slimming Tank Top...

This is the tank top that is infused with green coffee and brown algae to rev up the body’s fat metabolism while creating a slimmer appearance. The soft, stretchy fabric contains micronized caffeine that stimulates lipolysis, the natural breakdown of stored fats, while the embedded...

2Pac was at NYFW...

...Sorta...

Once and For All, Let's Agree Flatforms are the Worst

Just NEVER ever look good...

Happy 26th Birthday to Stephanie at Fashion Roll...

Apparently it was Stephanie's birthday this past weekend and she did a photo shoot on Houston St that He decided would be a good idea to crash. Her identical twin sister Kellie, was on the side lines looking pretty good as well....

These Flower Handbands are Beyond Absurd....

Completely understand that chicks are obsessed with flower hand bands. He doesn't even get the trend a little bit, but these new head bands from NastyGal have to bet he most absurd flower head bands ever made. They are f*cking ENORMOUS, who in their right mind would wear that on...

Are You Wearing Enough Jewelry?

Stacks of Necklaces, Stacks of Rings, Upper Arm Bangles, doesn't matter, being able to mix match stack, add and subtract is such an underrated style trait. Fragments online jewelry store seems to be the biggest collection of all your must have items He has ever come across. Most...

Stop Trying to Act Like a Model...

Terrible outfit and sorry sweetheart you aren't dressed nearly as good as you think you are. Ugh ew....

NYFW...Who the Hell is this Blonde?

With legs like that He needs to know her name...

HottHe of the Week...Ali Schrieber

HottHe of the Week are not always bloggers, He makes it a point in finding regular people, and from time to time beautiful models. Even better Ali is a NYC girl, He didn't find her out on the streets unfortunately, but He is hoping to run into her sooner than later. Long legs, great...

Romper and Wedges Make for a Killer Outfit...

#LegLove...Rompers are fun...

Cake High Heels From the Shoe Bakery...

Bake He a cake as fast as you can. The Shoe Bakery is now open for business. Guess cupcakes are only a short term rental, cupcake shoes are more of a long term commitment. Creative idea....

Braids on Braids...DIY T-Shirt and Hair Braids Done Right

Entire outfit is pretty cool...

long legs black jumpsuit

Summer is coming...summer is coming...jumpsuits and high shoes really can make your legs looks super long....

Jeremy Scott + Moschino + McDonalds = Terrible Fashion

Listen, He has a really good sense of humor, but is anyone else getting sick and tired of the Jeremy Scott thing? Hahaha Jeremy made the M of McDonalds into an M for Moschino, that is just hilarious. Jeremy must be a comic he's so funny. WRONG!! This is all dumb, stupid, ugly, and...

NYFW...Big Floppy Hats Are the Worst

Summer, Spring, Fall or Winter, big floppy hats are the worst...

For Some Reason Marques'Almeida Thought Cow Pants Were a Good Idea...

 sourceDress like a cow and people are going to look at you as a cow.-He...

Hey Mother Nature...Bring Back Summer!

God damn does He miss summer. Gorgeous girls must go to LA for the winter or something, blondes certainly have disappeared from NYC. Bring us back warmth and bring us back the HottHes....

The Official Zara and Fashion by He Collaboration Shirt - "Who is He?"

Fashion by He + Zara = :-)We all knew He was going to start collaborating with a huge fashion brand sooner or later. When you are the King of Fashion, big brands want to partner with you, pick your brain, and ultimately sell your image. After 4+ years of blogging, sh*t has finally...

HottHe of the Week...Emily

Meet Emily, has to be from Cali because no where else on Earth do girls style like they do in Cali. Absolutely lover her style, free, no bra revolution, legs, heels, lots of that warm cali weather styling. There is not a single outfit that Emily puts on that He doesn't love. There...

Fashion by She: Up and Coming Trend Alert: Wide Leg Pants

She hasn't been here in a while, and man does it ever feel great to be back. Trend forecasting has always been She's guilty pleasure, and it's time to expose you to this new fetish- Wide Leg Pants.Skinny jeans are very gradually leaving the market, while the wide leg and even bell-...

NYFW...Fur Coat and Tight...He Approved

Not sure that He loves the high waisted skirt that much, but overall this is a good outfit....

Fashion by He Live From the Red Carpet...Oscars Edition!

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NYFW...Relax...This Chick was Having More Fun Than You

Lots of Smokers at NYFW and especially when its cold outside, makes for great pictures. This chick was pretty relaxed though....